CBC’s Podcast Strategy
CBC Radio & Audio is heavily invested in podcasts – we’ve been podcasting out our radio shows for years.
This year, CBC began developing and distributing original podcasts – programming designed to reach digital audiences that may never be broadcast on CBC Radio.
Join us to find out all about the exciting new work we’re doing in this space, and how you can be a part of it!
Key Take Aways
- CBC's goals with original podcasts
- How CBC develops new projects
- CBC's approach to content
- What we've launched so far
- Challenges and learnings